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Vásárlási tanácsadó
Crisis Communication
Angol
2092 b
30 nap a termék visszaküldésére
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Kemény kötésű
6 871
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46 266
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Crisis communication is a rapidly evolving field which is producing an increasing amount of research globally. The study of crisis communication is of interest to scholars and researchers from across the board of disciplines; such as in public relations, corporate communication, organizational communication, health communication, rhetoric, marketing, and information sciences. Because communication is instrumental to all phases of a crisis, the term captures a broad range of aspects: pre-crisis, the crisis response, and post-crisis. For the first time, the most influential papers on this multidisciplinary and complex topic have been brought together in this 4-volume major work, which also includes an introductory chapter to the work, written by editor Timothy Coombs. Volume One: Origins of Crisis Communication Volume Two: Theory Development in Crisis Communication Volume Three: Crisis Communication Connects with Other Strategic Communication Fields Volume Four: Crisis Communication Evolves: Digital Channels, Globalization, and Critiques
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Angol
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